Yves Naman is the Founder and CEO of Namron, leading the transformation of luxury travel and dining experiences across Mexico. With a keen focus on operational excellence and innovative design, he has established Namron as a leader in delivering exceptional service and uniquely crafted environments. Before founding Namron, Yves built and continues to operate Encosta, a successful 20+ year company that manages the development, production, and logistics of FMCG for international brands. His extensive experience in business development and operations is a driving force behind Namron’s continued growth and the setting of new standards in the hospitality industry.

Roberto Ayala is the creative visionary behind Namron’s unique design and guest experiences, crafting atmospheres that captivate and inspire. As Head of Design and Experiences, Roberto has developed a distinctive style that is now synonymous with the La Valise brand. His design philosophy blends artistic innovation with a deep understanding of guest needs, creating environments that are both luxurious and welcoming. Roberto’s previous experience as a key collaborator at Chic by Accident, working under the mentorship of top designers Mike Diaz and Emmanuel Picault, has equipped him with the skills and vision to lead Namron’s design initiatives to new heights.

Abril Martinez is the orchestrator of Namron’s most complex projects, bringing her commitment to sustainability and operational excellence to every initiative. As Project Manager, Abril is responsible for overseeing pre-opening activities and ensuring that Namron’s properties operate efficiently and effectively. She excels in strategic procurement, working closely with suppliers to optimize costs and enhance operational performance. Previously, as Operations Coordinator at Our Habitas, Abril honed her skills in hotel operations and pre-opening strategies. Her experience in market analysis and public relations further amplifies her ability to drive results at Namron.

Luis Quiroz is the Group Executive Chef at Namron, where he brings his innovative culinary vision to elevate the dining experiences across the group’s properties. Previously the Chef at Buul in Chable, Luis crafted a distinctive identity for the restaurant, making it a standout in the fine-dining scene. His career includes significant roles at renowned establishments like Pujol in Mexico City and Hotel Habita, as well as international experience in the United States and Spain, where he apprenticed with Michelin-starred Chef Quique Dacosta. Luis’s expertise in blending traditional Mexican flavors with contemporary techniques continues to drive the success of Namron’s culinary offerings.

Mathilde is the artistic genius driving Namron’s brand identity, ensuring that every visual element aligns with the company’s ethos of luxury and innovation. Since 2020, she has been the Creative Director at Namron, leading the development of a cohesive and impactful visual brand. Her previous role as Junior Artistic Director at NEO, a renowned Parisian agency, involved managing prestigious accounts like L’Oréal, Boucheron, and Givenchy experiences that have profoundly influenced her approach to branding at Namron. Mathilde’s creative direction has been pivotal in establishing Namron’s reputation for elegance and attention to detail.

Guillermo Guerrero is the operational backbone of Namron, ensuring that every guest experience is seamless and unforgettable. As Director of Operations, Guillermo oversees the daily functions of Namron’s properties, driving efficiencies that enhance service quality and guest satisfaction. His track record includes successfully opening and managing Nômade Holbox, where his leadership in strategy and operations led to the property’s rapid success. Guillermo’s background in managing F&B operations at Be Tulum and Nômade also showcases his ability to lead teams and deliver top-tier service, making him an invaluable asset to Namron’s commitment to excellence.

Mizraim Espinoza is the strategic mind behind Namron’s ambitious expansion efforts, leveraging over 25 years of hospitality experience to drive sustainable growth and operational excellence. At Namron, Mizraim leads the company’s expansion into new markets, ensuring every project upholds the brand’s commitment to luxury and innovation. Before joining Namron, Mizraim was the Regional VP and Director of Development at Nômade People, where he successfully led the operations of Nômade and Be Tulum and managed the high-profile takeover of The Standard Miami. His expertise in developing talent and optimizing operations has been instrumental in elevating Namron’s global presence.

Kristina Sanz is the driving force behind Namron’s marketing and sales strategies, using her extensive experience to enhance brand visibility and drive revenue growth. With over 15 years in the hospitality industry, Kristina brings a deep understanding of luxury markets and customer engagement. Her role at Namron involves crafting compelling marketing campaigns and sales initiatives that resonate with diverse global audiences. Prior to Namron, Kristina was pivotal in the successful opening of Kanai Resort, overseeing sales for the prestigious St. Regis and EDITION hotels. Her expertise in cross-cultural management and customer engagement is key to Namron’s expanding footprint.